NEWS & AFFILIATIONS
SPELLNET and Insight Design Studios Form Strategic Partnership To Enhance Web Design and Marketing Service Offerings
Connecting Businesses with the Website Design and Marketing Expertise that They Need to Grow
WEST HARTFORD, CT (October 1, 2014) – SPELLNET LLC, a digital marketing firm in West Hartford, CT, recently announced a strategic partnership with Insight Design Studios to become a preferred service provider. Sharing the belief that effective websites and digital marketing lead users to action and result in new customers, this partnership will combine the 10+ years of expertise Insight Design Studios offers with SPELLNET's client-focused approach to building an online presence.
The partnership with Insight Design Studios is beneficial to both businesses; SPELLNET is able to collaborate with Insight Design Studio to deliver stronger value to customers. "SPELLNET and Insight Design Studios share the same core values," said Stephanie Pelletier, a partner of SPELLNET. "Our services are not one size fits all; each client's business goals are different and their marketing should conform to their identity and particular needs."
For Insight Design Studios, working with SPELLNET will allow them to deliver to more customers using their proven methods. "We believe that client input is the foundation on which every successful design solution is built," said Tina Rice, owner of Insight Design Studios. "The ability to provide those individualized services to more clients is wonderful, and I know SPELLNET will deliver."
Together, SPELLNET and Insight Design Studios are dedicated to helping businesses understand how to best achieve their goals with quality work that everyone is proud of. Their own goal is to help businesses derive consistent value from their marketing. "We often tell our clients that we are their sales people, and the work we do is very meaningful to the overall performance of their businesses," said Rice. This is a sentiment that Pelletier takes very seriously. "Digital marketing is an essential piece of every business nowadays, and I enjoy teaching clients about the benefits of investing in marketing, as well as seeing their businesses become stronger."
Based in West Hartford, CT, SPELLNET is a digital marketing firm focused on delivering customized marketing solutions to businesses. They provide web design, graphic design, SEO, and video production services. To learn more about SPELLNET and its services, please visit www.spellnet.com.
Insight Design Studios Wins Outstanding Achievement for Mind Matters Hypnosis Website
Wednesday, January 09, 2013 - Insight Design Studios was awarded Outstanding Achievement for excellence in the design, development and implementation of the Mind Matters Hypnosis Website (www.mindmattershypnosis.com). The honor, granted by the Interactive Media Awards, recognizes that the project met and surpassed the standards of excellence that comprise the web's most professional work. The judging consisted of various criteria, including design, usability, innovation in technical features, standards compliance and content. In order to win this award level, the site had to meet strict guidelines in each area - an achievement only a fraction of sites entered into the IMA competition earn.
To view the online award(s) for this site, please visit: www.interactivemediaawards.com
About the Interactive Media Awards
The Interactive Media Awards recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement. Sponsored by the Interactive Media Council, Inc., a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, the competition seeks to elevate the standards of excellence on the Internet. For more information visit www.interactivemediaawards.com.
Copyright © 2012 Interactive Media Awards, Inc.
Creating Business Websites That Work With Consumer’s Mobile Lifestyle
Insight Design Studios Launches New Website Focusing On Responsive Website Design
January 2013 - Insight Design Studios, a Canton, CT based website and graphic design company, launched their new website sporting a new look and the additional service of responsive design.
Tina Rice, owner and head designer of InSight Design Studio has always prided herself as a web designer that offers her clients the latest in front-end web development. Realizing that more consumers are shifting to a mobile lifestyle, businesses need their websites to be user-friendly across mobile devices and clients are looking for a cost effective solution.
“Websites are no longer just seen on just a home computer screen, they are now being viewed on smart phones, laptops, and tablets,” states Tina. “According to Google, “67% of mobile users say that they’re more likely to buy a product or service from a mobile-friendly site, and 74% say they’re more likely to return to that site in the future.”
The answer is offering responsive website design. In this format, developers are able to create websites that adapt and respond to whatever device is accessing the website. These sites enhance the user experience with a single URL. What does that mean? Since the onset of smart phones, users were redirected to a sub-domain (ie. mobil.yourdomain.com) and developers had to build two versions of your website, costing you more. Now with the help of responsive design the more visitors to your website across multiple devices will help your company get closer to the first page on the search engines because users are going to your website and not a sub-domain.
“Speed, convenience and efficiency are important to our way of life. In the realm of business websites, responsive design is the wave of today, an opportunity to drive more users to your website, organically enhance your page rank and ultimately generate new business.”